To start with, to complete all of my advanced portfolio work I used an Acer windows 8.1 laptop. I used an windows laptop against an apple product because I find it much easier to use a window product much more easier than I do an Macbook Pro for example. I not only find the operating system easier to use but also the software layout and keyboard easier to use than most apple products.
To start with I obviously used a laptop throughout this project. One of the primary things I did on my laptop was begin research. The specific search engines I used was Google.This access gave me the ability to research products similar to the ones I would be creating very easily. Some of these consisted of magazine adverts and digipaks. I was also given the ability to research into the band and the song I would be creating a music video for.
This research didn't end here, It extended into my similar product planning and research. To start with I researched a variety of bands. This was mainly done on YouTube to begin with. Using YouTube, I analysed five very different videos. These included Muse, Slipknot, Limp Bizkit, Thirty Second To Mars and even The Prodigy. Whilst analysing these video I took it upon myself to gather ideas from what other producers had done not only whilst filming but also to the footage afterwards, such as adding effects. These videos influenced the final outcome of my video.
This ability to research on the internet also gave me the chance to research up on different related bands and songs to the one I was going to make a music video for. This research also lead to the finalizing of my ideas before actually starting to make my music video. This was done by the internet giving me the ability to search what other related artists music videos looked like, and from this I could efficiently construct my ideas. The searching was mainly done on Youtube and Vimeo
With the ability to access the internet it also gave me the ability to use email to contact my teacher and other students when I needed assistance with my music video, or any of my ancillary products. It not only gave me the ability to get assistance but it also gave me the ability to receive advice when I needed it.
Computer - Premiere Pro and Photoshop.
Both of the programs I used on my laptop were in fact Adobe products. Premiere Pro was obviously used as my assembling and editing software for my music video. This editing software not only aided me in creating the my rough cut, my finalized video but also an evaluation question I've previously answered.
As for Photoshop I primarily used this to create my stylized font contained in my music video, my digipak and also my magazine advert. On Photoshop, for my digipak I arrange pictures and type into a proper manor. The ability to use this software allowed me to make my ancillary products look professional and stylized, this was something I was aiming for when creating my products. Not only did it allow me to do this for my digipak but the use of Photoshop also allowed me to do this to my magazine advert. Changing the positioning, layout and effects on my images and text, Photoshop gave me the chance to also make my advert look professional and match the style I was aiming for.
Equipment
To create my music video I used digital hardware such as a 700d canon camera. The use of this high quality camera on manual setting gave me the ability to put forth my ideas and make them into actual footage. It also gave me the ability to change the focus, aperture, and shutter speed as I wished. Throughout different parts of my video some footage was either filmed in complete darkness or in a very light wooded area. The contrast in these two settings caused some difficultly when filming but they were quickly resolved. Whilst it was dark outside I changed the camera to manual focus and changed the setting to have an ISO of 13000, this also seems to be extremely high if you were taken photos gave me just enough light to see my actor, although this being only slightly. During the day shoots the ISO and other setting were also changed so that the increasing light would not make my footage overly bright.
As for the equipment I used along side the camera I used a Jib for some of the outside shots in the woods, this proved to be a struggle to carry it through woods for a few hours. I also used a tripod, this gave me the chance to film static footage, without it looking like I was constantly moving and make the footage look 'shaky'. Although this shaky footage was in fact something i wanted, but only on some pieces of footage and not others. The last thing I used was the studio setting. Equipment in this setting contained, an Arri 650watt fresne light and a backdrop along side using a tripod.
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