Music Video Analysis 4

Thirty Seconds To Mars - Up In The Air

Up In The Air by Thirty Seconds To Mars was published on March 18, 2013 as the lead single from their fourth studio album "Love, Lust, Faith and Dreams". Directed by Bartholomew Cubbins AKA Jared Leto, the song is featured in the electronic rock genre.

Presently on YouTube the video's audience, which would primarily be the bands general audience has reached over 34,159,744 views. One of the first thing we can see an absence of is the relationship between the lyrics and the footage. Rarely through the video do we see footage which represents the lyrics. The only time we do see a representation is when Jared sings " I'll wrap my fingers around your neck " as he places his hands around a woman's neck. This is the only time though.

Another thing we see is the link between the way beats have been used and liked to the footage used. One way this has been done is through the footage showing the band members playing with instruments.When we see the band playing, what they're playing matches with the footage we see, for example the beats of the drums, singing, guitars etc. Another way we see this happening if when the flickering though bit's of footage along to the beat; This is present at the start of the video.

The star figure in this music video is of course the singer, and this is the 'front man' of the band Jared Leto. Presentation is close up shots of the singer and some of the band members. In this video something more interesting is happening though, the actors / people featured in the video are shown more that the actual band and it's members,

The last thing which is used is the music video is voyeurism. This is specifically done by the use of women and me featured within the video. Not only if it done through their actions but also their outfits.

Music Video Analysis 3

Limp Bizkit - Rollin'

Rollin' by Limp Bizkit was published on October 10th, 2000 on their album Chocolate Starfish and the Hot Dog Flavoured Water. Directed and produced by Fred Durst, and DJ Lethal the song is featured in the Nu metal or rap metal genre.

The target audience for this song at the time would have been rockers and punks, though at present the music video on YouTube has reached over 40,407,129 views. One of the first thing we can see is the relationship between the lyrics and the footage. Throughout the entire video we see choreographed dancing between the band members and back up dancers, we also see footage containing the band members in a car, this links to the lyrics saying " Keep rollin', rollin', rollin' ".

Another thing we see is the link between the way beats have been used and liked to the footage used. One way this has been done is through the footage showing the band members playing with instruments. When we see the band playing, what they're playing matches with the footage we see, for example the beats of the drums, singing, guitars etc. One other way this has been show is the choreographed dancing Fred Durst ( the singer ) does and the back up dancers. The ways in which their feet hit the floor at the same time, we can see the footage and the music match beats simultaneously.  

The genre of which the music is also relates to the style in which the music video was made, for example you see footage of the band playing which relates to the genre conventions of  a metal music video, even though it is nu metal or rap metal.

Something else which is evident is the presentation is close up shots of the singer and some of the band members. This is done to make a star figure is made to be the singer, because this is done it brings more attention to the singer than it does to the the remaining band members, although it is normally classed that the singer is the 'front man' of the band.

The last thing which is used is the music video is voyeurism. This is specifically done by the use of women being back up dancers in the video, but also shown though their outfits.

Music Video Analysis 2

Slipknot - Before I Forget

Before I Forget by Slipknot was created and published on the 26 of October in 2009. The song won a Grammy Award when it was released on their 2004 album Vol. 3: (The Subliminal Verses). Featuring the whole band within the video, the nine members currently create a alternative rock and heavy metal genre of music.

Generally there is an evident connection and relationship between the lyrics an the visuals illustrated and orchestrated within the video but in Slipknots music video these representations aren't as simplistic and clear as some other music video convey. Although one thing which does relate to the song lyrics and also the visuals is the use of the lyrics " I am a world before I am a man I was a creature before I could stand I will remember before I forget " which links to the visual edits of the video.  There is also a connection with these lyrics in the way that the band members act during the video. Acting more animalistic, and also showing the masks which the band members normally wear, something which portrays the " I was a creature before I could stand " Lyrics

Something else we can see throughout the video is the relationship the between the music and the illustrated effects.Throughout the video one thing the audience can specifically see is the footage of the band members playing instruments being in sync with the actual music. While watching the video, as the footage swaps from showing the drums being played, singing and guitars being played you can hear the beats being in sync. This is also true for the vocals and footage of the the singer singing.

As for Genre related to the style and iconography of the music video and the music, both follow the conventions of a classic metal / rock music video. Within this genre most of the time, the music video shows the band members playing, and that is something we can also see in this music video. Something which is also shown, and which we know is somewhat of a trademark of the actual band is their masks being shown throughout the video. This is due to the fact that the audience which watched Slipknot, will recognize the masks before they see the actual bands face, therefore putting these masks in the video is a important factor.

Throughout the video a few things are not included, for example there is not very many close up shots of the singer. Another thing which is not included is voyeurism's as well as inter-textual references

Music Video Analysis 1

Muse - Dead Inside

Dead Inside but muse was published on the 28 of April 2015. Directed by Robert Hales and choreographed by Tessandra Chaves, the recognizable song lends itself to the alternative rock, or hard rock genre.

Their target audience, aimed to be specifically rock lovers and fans of the band, have gained the music video over 6,400,000 views. The first thing we can see if the relationship between lyrics and visuals throughout the start of the video. Just like the title suggests and the lyrics " dead inside " relate to the elongated face shot at the start of the video. The actor used in this particular scene is wearing entirely black contact lenses which give the " dead " impression.

Another thing we can see throughout the entire video is the relationship the director has used between beats. By using the dancers to use their bodies to demonstrate and emphasize the drum beat in the song, their movements stop, start, or dramatically change on almost every drum beat. These actions do change when guitars join the song, or the singing changes. Another example of this is the varied editing changes hitting when the drum beat is played. Whilst watching the video almost all of the camera changes and dramatic dance movement happen on the beat, something which amplifies the song without audience realization.

Although the genre of music can change how a music video is recorded and clips presented, the conventions of a rock video aid in the stage performance of a the band. Generally expected  that the band members would normally be the main focus of the video this typical convention is broken when throughout the video the dancers are shown more than the actual band. Although the band is shown, with the presentation of the drums being played, and singing the band isn't the main focus of the video. In this videos case the genre is shown by location, due to the fact that Muse are a rock band the video has shown them playing on a orchestrated stage.

Something else which has been done specifically by the director is the creation of a star image to promote the band. Multiple close-up shots are shown throughout the video of the lead singer but also of the other band members. Although this is not prominent within the video and although the other band members aren't shown as much as the lead singer, all of this has been done by the director to advertise the band, and promote them every time the video is watched.

The general performance and mise en scene techniques throughout the video is that the band, and dancers have been well choreographed. Without this the video would look extremely messy and unprofessional, not something a popular and well known artist would want them producing and publishing a music video.